Nike
The 2010 Nike Pro Combat Uniforms were designed by nike for select college rivalry games. The uniforms were inspired by the unique stories and history of each school. The story of each school was illustrated using a combination of photo compositing, 3D, and animation to create an engaging environments for the 360 campaign.
Client: Nike US Football
Agency: R/GA
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Creative Direction / Copy: Al Patton
Art Direction: Lucas Hearl, Diego Aguilar
Tech/Dev: Ryan Wang
UX: Lee Gordon
Production: Zach Newcomb
Sound Design: R/GA Digital Studio
